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From "Artificial Intelligence" to "Non-Human Intelligence"

In our rapidly evolving technological landscape, terminology often lags behind innovation. One term that warrants a reconsideration is "Artificial Intelligence" or AI. While it was once an apt description for machines mimicking human cognitive functions, we now find ourselves at a juncture where this phrase no longer fully encapsulates the true nature of this extraordinary advancement. "As we journey deeper into the era of AI, it is time to reframe our understanding and perception;" states Business Anthropologist Anthony Galima. Business Anthropology proposes a shift from "Artificial Intelligence" to "Non-Human Intelligence," a term that not only reflects the essence of this burgeoning field, but also makes it more relatable to mainstream society. The Flaws of "Artificial" Intelligence: The term "Artificial Intelligence" carries a certain connotation that is no longer relevant to the capabilities and potential of this technology. By referring to AI as "artificial," we inadvertently cast it in the shadow of human intelligence, as if it were a mere imitation. While AI systems are undoubtedly inspired by human cognition, they have transcended this origin. Today's AI is not merely imitating human thought processes; it is creating its own, entirely unique forms of intelligence. The adjective "artificial" inadequately captures this profound evolution.

The "Non-Human Intelligence" Advantage: Shifting from "Artificial Intelligence" to "Non-Human Intelligence" represents a significant step towards recognizing the true nature of this technology. "Non-Human Intelligence" does not imply a replication of human thinking, but rather an entirely distinct and novel form of intelligence. Here's why this change is essential:

  1. Inclusivity: "Non-Human Intelligence" is more inclusive, acknowledging that we are venturing into uncharted territories of intelligence that are not confined to human boundaries. It acknowledges the unique nature of this emerging field.

  2. Demystification: The term "Artificial Intelligence" often conjures images of science fiction, robots, and dystopian futures. "Non-Human Intelligence" softens the language and portrays AI as a practical, real-world technology. This shift can help dispel the mystique surrounding AI.

  3. Societal Acceptance: By embracing "Non-Human Intelligence," we can facilitate its acceptance in mainstream society. It makes AI sound less like science fiction and more like a legitimate field of study and innovation.

  4. Future-Proofing: AI is progressing at a remarkable pace. The shift to "Non-Human Intelligence" positions the field for future developments and applications, acknowledging that this form of intelligence will continue to evolve in unprecedented ways.


As the creator of Business Anthropology, I understand the significance of language and terminology in shaping perceptions and facilitating the integration of new concepts into society. It is time for us to adapt our terminology to match the reality of the technology we are dealing with. "Artificial Intelligence" no longer does justice to the astonishing achievements in this field. "Non-Human Intelligence" offers a more accurate and inclusive description, helping us transition into a future where beneficial elements of AI are a natural and accepted part of our world.

The shift to "Non-Human Intelligence" is not just a linguistic change; it's a step towards recognizing and embracing the true potential of this remarkable field. It's a way of saying that AI is not artificial; it's a new form of intelligence that has the potential to transform our world in ways we are only beginning to understand. Ways in which we should be very cautious of.

If you enjoyed this article, you will enjoy ALL of the articles within Business Anthropology's blog. Explore and enjoy yourself. Also, take a look inside of "The Making and Unmaking of the Modern World" which will allow you to both strive and thrive in this global shift into the 4th Industrial Age.

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